With the promise of ‘People First’, our campaign shows how cars can be relatively easy to understand while people are a little more complex…
“We want to be the tyre and auto brand that’s famous for customer care and bucks the trend and expectations people have of our industry” — Adam Pay, Managing Director
- 5%increase in Q4 sales
- 6%increase in brand consideration in 6 months
- 24 millionvideo impressions
- 51 millionsocial impressions
